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aim for the best user experience
UX professionals often find ourselves at the crossroads of innovation and tradition, embracing philosophies that drive our industry forward. Two such popular mantras, Move Fast and Break Things and Perfection is the Enemy of Good, have permeated our work culture, shaping the way we approach design and research. However, it’s time we take a critical…
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lessons from triathlon
Two years ago I signed up for a half-iron distance triathlon. I’d never done a triathlon before. I wasn’t living an active lifestyle, but the date was on the calendar and I was committed. I trained for eight months to cover 70.3 miles by swimming, biking, and running. Training required a roadmap, prioritization, and data.…
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good design
It’s a common belief that when designs work well, they go unnoticed, fading into the background of our lives. This idea seems to stem from phenomenology, with concepts like ‘ready-to-hand‘ and ‘present-to-hand‘ suggesting that we only truly notice things when they fail or don’t work as intended. While this is true to an extent, it’s…
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give customers faster horses
Innovation is driven by a desire to solve problems and meet customer needs. But how can we develop groundbreaking solutions if we don’t listen to what customers say they want? If I got a nickel every time someone said “Don’t listen to what customers say. Watch what they do…” I’d have a lot of nickels.…
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ux research skill: influence
As a UX researcher, earning stakeholders’ trust is critical for your influence within your organization. Trust is the cornerstone of influence, and without it, making an impact and diving customer-oriented changes in your product will be a challenge. To earn trust, the single most important thing you can do is to be an active listener.…
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unpacking bias in design and research
As industry practitioners, we pride ourselves on creating innovative solutions and conducting groundbreaking research. But, how often do you reflect on how personal and professional values and priorities influence your work? To work towards more inclusive, ethical, and effective design and research practices, we gotta recognize these biases. Design and research are both deeply human…
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underrated ux research skill: playing politics
As a UX researcher, it’s easy to assume that your primary responsibility is to gather insights and data that will inform the design and development of products and services. But there’s another critical skill that goes unnoticed: playing politics. This involves understanding the power dynamics within your organization and using that knowledge to navigate your…
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second rule of usability? listen to users
I’ve noticed a recent uptick in interest in two provocative articles about user research: (1) First Rule of Usability? Don’t Listen to Users and (2) Walmart’s $1.85 Billion Dollar Mistake. In my view, both of these are being used to advocate for exactly the wrong things. User research involves studying how people interact with products,…
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ux research skills
As a UX researcher, you have the skills and expertise to help businesses improve their user experience and create products that users love. However, it’s important to know how to sell yourself effectively in order to land freelance work or a job in the field. Here are some tips to help you sell yourself as…
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ux research job interview tips
I’m leaping into the fray and offering UX research job interview prep services. An intentional, custom prep plan helped me land my first PM role at a fast-paced startup. It helped me get my first industry UX research job at a mid-size tech company, and it propelled me through two FAANG interview loops at Meta…